The Future of the Internet of Vehicles: Challenges and Use Cases | Eastern Peak

What is the Internet of Vehicles (IoV)?

The Internet of Vehicles combines hardware pieces and various networks that allow cars, pedestrians, and various units on the road to exchange information in real time. As most emerging technologies for connected and smart vehicles do, IoV originates from the older Vehicular Ad Hoc Networks (VANETs). In general, a conventional VANET aims to enable cars to form spontaneous wireless connections with other vehicles and devices.

  • hardware bits, such as sensors, smart parking lots, and road lanes equipped with devices for connectivity, smart traffic lights, wearables for humans, and the hardware inside each vehicle;
  • software — object recognition systems, mobile applications for pedestrians, and other services required to connect the hardware pieces;
  • networking technologies — 5G, Bluetooth, Wi-Fi, and others to create vehicle-to-vehicle (V2V) , vehicle-to-human (V2H) , and vehicle-to-infrastructure (V2I) channels of connection;
  • third-party and additional services — GPS, analytics, apps to monitor the weather, road condition, and other services based on the person’s location.

How does IoV technology work?

The main working principle of IoV technology is creating the Social Internet of Vehicles (SIoV) with smart cars and infrastructure units as participants. To achieve that, manufacturers install the hardware and software necessary for the internet and other kinds of local connections in each vehicle. Most of the crucial systems are in-built, while many others (primarily, user-oriented and additional rather than central in functionality) can be plugged into the on-board diagnostics (OBD) port and used as necessary.

The IoV architecture

The architecture of advanced connected vehicles normally has the following five layers:

1. Perception

This layer consists of various sensors and actuators included in vehicles, wearables and smartphones, roadside units (RSUs), and other elements of the intelligent infrastructure.

2. Network

The Internet of cars relies heavily on its network layer. It consists of a module to coordinate the heterogeneous networks that connect different parts of the intelligent infrastructure and ensure the possibility of autonomous data exchanges.

3. Artificial intelligence

This layer of the IoV architecture uses machine learning models to analyze the gathered data and decide what action is required at any given moment. It includes software for big data analysis, specialized systems (i.e. computer vision applications in driverless cars to recognize objects on the road), and cloud computing modules.

4. Application

The application layer provides the commercialization of the IoV technology. It utilizes the results provided by the A.I. layer to supply end-users with smart services, such as driving assistance and traffic safety apps, multimedia viewing services, remote car control, and others.

5. Business

The final layer of the architecture is responsible for sending insights into the customer experience back to the development company. It contains a set of tools to generate business predictions, suggest future strategies, and help the company make decisions regarding resource use and investment.

The benefits of the Internet of Vehicles

Understanding the working principles of intelligent transportation can help see how this field is an advancing technology in general. Now let’s take a look at what connected vehicles mean for cities and commuters.

Increased safety of transportation

One of the largest improvements IoV can offer is providing a much more accurate and rapid assessment of any situation on the road. A report from the U.S. National Highway Traffic Safety Administration states that almost 94% of road accidents occur due to human error. Some of them are virtually impossible to eliminate.

Faster travel and convenience

The internet of connected vehicles makes transit faster and improves user experience dramatically. A smart transportation infrastructure mainly helps achieve the following:

  • Decreased congestion on the roads. Real-time traffic monitoring and autonomous technology coupled together help optimize the routes and speeds of moving vehicles to prevent traffic jams.
  • Optimized routes. Mobile apps that receive real-time data from each user’s location can suggest what public transport to take to cut the travel time down.
  • Better parking. Eastern Peak experts believe that for IoV clients, smart parking is one of the most desired features of the infrastructure. Beacons installed at parking spaces can lead drivers to vacant spots, while completely autonomous vehicles can park efficiently without any human intervention.
  • Remote car management. Smart cars that are visible on the network allow drivers to find their vehicles faster in a crowded parking lot, lock doors remotely, get any information about the condition of the car quickly, and track the car if someone steals it.

Decreased energy consumption and operating costs

Smart transportation can also optimize the use of fuel, electricity, and human resources. For instance, conventional traffic lights work on timers, using more electricity and providing less efficiency than smart lights that adjust to the situation on the road.

Environmental benefits

By optimizing the functioning of the transportation system, IoV technology can also have several incredibly beneficial impacts on the environment. Cities will see the largest influence on the reduction of CO2 emissions and the promotion of a more sustainable energy future.

IoV integration challenges

The rapid evolution of the Internet of Vehicles is breaking down many barriers on the path to building smart cities, but several significant challenges still remain.


In our experience, ensuring security for an IoT system is the most vital and difficult part of the development process. When it comes to security for connected vehicles , issues that arise remain the primary challenges the industry faces .

Long product lifecycle

Among all the connected vehicles challenges , the time it takes to build and release a connected car is an incredibly inhibiting factor to manufacturers. Although this time will decrease as IoV technology advances, it will still take months to introduce each new smart car to the market.


For the Internet of Things with autonomous vehicles, having a stable connection is essential, and network bottlenecks, DoS attacks, and malfunctions in communications can all significantly damage the workings of the infrastructure. Manufacturers must battle mobility issues and make sure all nodes will be able to transmit and receive information regardless of all cars’ speeds and locations.

Huge amounts of information to process

Big data is a perk when it comes to IoV technology, but providers face significant challenges in managing the constant data flow. Connected vehicles process approximately 1 GB of data each second, and this number is likely to increase as more pieces of infrastructure go online and require connectivity. Insufficient storage or network delays can hinder cloud computing and damage the system.

The Most Common Applications of the IoV

Our experience working with clients from a wide variety of industries has demonstrated that there are virtually no limits to the applications of IoT in different fields . Smart cities and connected vehicles , in particular, can significantly improve the quality of transportation services in the following ways.

Autonomous vehicles

Driverless connected cars enable much safer and faster travel. They reduce the operating costs for the city, make transportation more sustainable, and exert a positive impact on the environment by promoting carsharing and reducing the emissions of greenhouse gases.

Tracking systems

The connected car technology allows drivers and authorities to track vehicles that are present on the network. This can be particularly helpful to quickly find your car in the parking lot or track a stolen vehicle.

Traffic and parking management

The Internet of Vehicles (IoV) for traffic management can manifest in the following several ways:

  • smart traffic lights that analyze the current situation on the road to optimize traffic flow;
  • adaptable lighting systems that take weather conditions into account;
  • parking spaces equipped with sensors and beacons to guide drivers to vacant spots;
  • real-time information from CCTV cameras to help drivers that got into an accident by automatically alerting rescue services.


Finally, IoV technology will redefine the expectations that drivers and commuters currently have when it comes to entertainment in the car. As cities become more prepared to integrate fully autonomous cars, the available entertainment options for commuters will expand since people won’t have to pay attention to the road anymore.

Here’s why you should consider tapping into the IoV

Leveraging smart cars technology is a sound and future-oriented decision in the upcoming 2021. The Internet of Vehicles (IoV) development is only projected to grow as the urban infrastructure becomes more intelligent, autonomous, and connected. With safe and fast transit, lower transportation costs for commuters, decreased operating expenses for cities, and significant environmental benefits, the IoV field offers numerous possibilities to businesses.



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Eastern Peak

Eastern Peak


Eastern Peak is a custom software development company which possesses deep expertise in working with startups and building intuitive mobile apps from ground up.